Motto® is a strategic branding agency with a rich history dating back to its founding in 2005. The agency is renowned for its unique approach to brand creation and transformation, earning a stellar reputation in the industry. Motto® operates on a global scale, with a diverse team of experts who specialize in guiding forward-thinking companies towards achieving Ideas Worth Rallying Around®.
At the helm of Motto® are the dynamic duo of Sunny Bonnell and Ashleigh Hansberger, both renowned brand experts and bestselling authors. Their leadership drives Motto®’s mission to help CEOs, founders, and leadership teams navigate the complexities of growth and transformation. The agency’s core expertise lies in creating the signature idea that becomes the heart and soul of a business, making it famous in its own right.
Internally and Externally: Building Brands
Motto®’s work goes beyond superficial branding; it delves deep into the core of organizations, impacting both internal and external aspects.
Internally, Motto® plays a pivotal role in shaping an organization’s strategy and culture. By aligning leadership around a shared vision and purpose, they codify values and create plans for evolution. A strategic narrative inspires employees, and brand-building behaviors and mindsets become ingrained in the company DNA.
Externally, Motto® transforms how businesses are positioned. They create a competitive edge, establish key narratives, and craft one-of-a-kind brands designed for scalability. The agency’s work is a visual representation of a brand’s identity and values, setting the stage for recognition and success.
Clients and Capabilities
Motto® boasts an impressive roster of clients, including industry giants like Virgin, Google, Microsoft, Andela, Goodnotes, Earnest, Fasterlines, ServiceTitan, Hopscotch, and Hello Alice. These partnerships speak volumes about the agency’s ability to deliver exceptional results and drive brand excellence.
The agency’s capabilities are as diverse as its client list:
- Brand Immersion: Motto® dives deep into your business to understand every facet, ensuring that the brand they create resonates with your core values and goals.
- Research/Insights: Data-driven insights provide the foundation for crafting a brand strategy that aligns perfectly with your target audience.
- Brand Strategy: Motto® creates comprehensive brand strategies that encompass everything from messaging to visual identity.
- Strategic Narratives: Crafting compelling narratives is at the heart of Motto®’s work, ensuring that your brand story resonates with authenticity.
- Brand Identity: Your brand’s visual identity is meticulously designed to leave a lasting impression.
- Package Design & POS: Motto® extends its expertise to packaging and point-of-sale design to enhance the overall brand experience.
- Retail & Branded Spaces: The agency’s creative touch extends to designing retail spaces that reflect your brand’s essence.
Accolades and Recognition
Motto® has garnered numerous accolades over the years, underscoring its commitment to excellence:
- WEBBY Award Winner 2023: Motto®’s innovative work has earned it the prestigious WEBBY Award.
- GlobalGurus Top 30 in the World for Branding 2023: The agency’s expertise places it among the top 30 branding experts worldwide.
- DMN Marketer of the Year: Motto®’s marketing prowess has earned it the coveted DMN Marketer of the Year title.
- Stevie Award Winner: The agency’s achievements have been recognized with the prestigious Stevie Award.
- Inc. 30 under 30 America’s Coolest Entrepreneurs: Motto®’s leadership has been acknowledged in Inc.’s prestigious list of cool entrepreneurs.
- GDUSA Top 25 People to Watch: The agency’s talent has been recognized by GDUSA as among the top 25 people to watch.
- Newsweek Most Loved Global Workplaces: Motto® stands out as one of the most loved workplaces globally.
- Top 100 Branding Agencies: The agency’s dedication has earned it a spot among the top 100 branding agencies.
- Best Branding Agency of the Year: Motto®’s commitment to excellence has been recognized with the Best Branding Agency of the Year award.
Global Reach and Contact
Motto® operates from its headquarters at 199 Water Street, 34th Floor, New York, NY, United States 10038. You can reach them at (843) 455-5022. Additionally, they have a presence in Dallas, TX, with an office located at 2919 Commerce Street, #325, United States, 75226, reachable at the same phone number.
In conclusion, Motto® is not just an ordinary branding agency; it’s a powerhouse of creativity, strategy, and innovation. With a client-centric approach and a commitment to delivering Ideas Worth Rallying Around®, Motto® continues to lead the way in the world of strategic branding.